Spirito Pietra

Client: Vaselli

The Vaselli brand, embedded in the area of Rapolano Terme in Tuscany, boasts a century’s worth of expertise and is one of the most eminent Italian companies in the bespoke kitchen and bathroom stone-processing sector. Zup has overseen Vaselli's communication for more than 10 years with its art direction spanning from strategic brand positioning, to the design of a range of products, as well as exhibition spaces. Spirito Pietra is a catalogue that tells the story of the Vaselli family, the conception of the products and the collections available. The contents transfigure and rework the impressions of the stone materials into ever-changing textures and profiles.

Studio

Expertise

Projects

Awards

Contacts

Graphic Design

Web

Video

Products

Exhibitions

Interior

Archivio Graphic Design

Archivio Graphic Design