Client: Effe

Yoku Collection

Designed by Marco Williams Fagioli for Effe, the Yoku Collection was inspired by the idea of total immersion in nature, drawing from the Japanese concept of Shinrin-yoku the “forest bath” known for its beneficial effects on body and mind.

While maintaining an essential, balanced, and rigorous design, Yoku conveys a sense of warmth, comfort, and natural harmony. The vertical wooden elements evoke the feeling of being surrounded by trees, creating an elegant sense of intimacy during the heat bath.

The stove integrated into the bench ensures a clean and seamless aesthetic, while the use of three different types of wood, including thermally treated ones, allows the environment to be personalized according to individual tastes and atmospheres. The front façade can feature vertical rhythms created by a bookshelf, a wooden door, or large transparent glass panels, depending on spatial and compositional needs.

The collection is available in the following versions:

Yoku Spa (sauna + hammam + shower)

Yoku SH (sauna + hammam)

Yoku H (hammam)

Yoku S (sauna)

NYCxDesign ('20)

Good Design Award ('20)

German Design Award ('20)

iF Design Award ('21)

ICFF New York ('19)

German Innovation Award ('21)

NYCxDesign ('22)

Grand Prix du Design ('21)