Client: NID Perugia
Every year the NID (Nuovo Istituto Design) organises a fashion show aimed at promoting and presenting a collection which is entirely designed and produced by students, to the city of Perugia. The graphics used to communicate the event are inspired by the concept of change and mutability, borrowing stylistic elements from the world of fashion, in a provocative homage to a discipline that does not immediately reveal its nature. Zup Design oversaw the identity of the fashion show for three years, winning the Joseph Binder Award for it in 2014. Joseph Binder Award ('14)
Joseph Binder Award ('14)